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Get 'Swag' to Promote Your Business

January 31, 2017

 

“Corporate gifting is a smart and powerful way to make sure your company exposure goes the extra mile,” according to 9 Company Swag Bag Gifts That Won’t Get Tossed in the Trash, a recent article on Inc.com. We wholeheartedly agree, especially when you’re exhibiting at or attending tradeshows and conferences. And we’ve got the corporate gifts and tradeshow “swag” you need to help you promote your business and your brand.

 

If you’re planning to attend or exhibit at a tradeshow or conference any time in 2017, now is the time to plan. Make the most of your time and investment at the conference by planning to give away some type of item or “swag bag” to distribute to attendees. But – and this is a big “BUT” – you want to make sure you’re giving away something memorable and useful, otherwise you’re wasting your time and money. If you’re stuck for ideas about what to give away, we can help you! 

 

Our first piece of advice: Focus on the recipients and be thoughtful! The “swag” you distribute at a conference/tradeshow should be the type of items that attendees will find useful. Another Inc.com report backs up our advice. In the article, an industry professional advises, “The swag worth investing in is the type of item that attendees will find useful. If you’re at a conference for pet owners, give away branded leashes or portable dog bowls. Think of items that people at the conference will need but might have forgotten to bring, and give them that. [Think band-aids for blisters, antacids for tummy aches, breath mints, etc.] You’ll not only be a hero, but they’ll remember your brand too.”

 

Getting people – potential customers – to remember YOU and YOUR BRAND is what those “swag bags” and corporate gifting are all about! We can help you imprint and package just about any type of “swag” item to meet your corporate gifting needs. Among the corporate gifting items popular right now are:

• Smart wallets for mobile devices

• Microfiber cloths for cleaning mobile devices

• Lip balm

• Power banks and chargers

• Reusable tote bags to tote around all the swag… and more!

All of these items can be (and should be) imprinted with your logo and/or company name or brand for maximum promotional impact!

 

We can also suggest some additional items that would be appropriate for your specific needs to help you promote your business. Give us a call at 732-758-6280 or contact us through email: info@iopcomm.com. We look forward to hearing from you soon – and we also look forward to helping you get the “swag” you need!

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